Thursday 10 May 2012

Taking sound financial preparation steps in launching your business

By Henry Okwo


Adequate financial planning and preparation must be included in any personal improvement or self-help guides to successfully running your own business. People need to understand the financial implications with replacing one income while waiting for the business to take off. It takes time to build a solid business platform that will yield sustainable revenue.


Most personal improvement and self-help programs do a great job of highlighting the importance of passion and motivation, however the critical component of financial preparation should not be overlooked. One can operate a business on a shoe-string, but even those are costing more nowadays. For even the most creative of minds, it requires some descent cash flow to successfully launch and sustain a business venture.


Lack of cash flow cripples many would-be successful business ventures. What could be worse than pouring your heart and soul into your enterprise only to come up short at a crucial time. Especially at a time when the business is about to turn the corner to possible profitability, a key stage when momentum is needed to reach the consolidation stage. People pour in remarkable effort to get the business off the ground only to fall short of funds at a critical junction.


You have already proven your idea is functional and bankable, however Lady Luck and the unpredictable universe conspire against you. Sometimes things spiral out of control, under financial pressure, you make devastating mistakes or try other options which dig you deeper in the hole. This story is very commonplace in the business world. Taking considerable time to plan for finances in the early stages is critical. Over-preparation trumps under-preparation any day of the week.


Although you want to remain as positive and confident in your endeavor as much as possible, however you have to develop a mindset of over-preparation. After all it's better to have done something and gained great experience from it and not need it as opposed to not preparing for something and needing it. Throw in all the emotions involved as you become firmly entrenched on your journey to your dreams. Ill preparation can lead to rash and unwise decisions.


It takes time for a new business to gain traction, people should plan ways to significantly cut down as much as expenses as possible. A strong foundation is needed to build a sustainable business. One cannot overstate the importance of adequate financial planning, worrying about money leads to bad decision making. To run a business enterprise successfully, composure is needed. There's enough to worry about in a new business venture without adding the extra financial burden.


Imagine you are embarking on a cross-country drive, think ahead and anticipate there may be road closures, freeway ramps out of use. Financial emergencies have a way of coming out of nowhere, that's why they are called emergencies. So prepare well ahead of time, don't fall victim like so many others in the marketplace.


Make and prepare contingency financial plans. Before you go into battle, because that's what running a business is, it's a fight to stake your claim in an unpredictable universe. Don't allow lack of finances to impact your business plan.




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