Friday 30 March 2012

How to Fail Miserably at Home Staging

By Willie Green


Home Staging is the art of rearranging and dressing a home to make it more appealing to prospective buyers. The whole purpose of home staging is to achieve a neutral but inviting look that will highlight all the selling points of a house and make the potential clients forget about the less desirable details, thus covering a wide range of tastes and therefore buyers.

If you want to fail miserably at home staging and turn off prospective buyers very quickly, here's what you should do:

Your garden should look like a jungle, so keep the shears away for at least four weeks. Weeds and overgrown lawns make the house look unkempt and uncared for.

Your house should look like it's gone through a recent war, so don't repair anything and let the visitors think it's about to fall on their heads.

Cleaning should not be a word in your vocabulary these days. The dust on your furniture should be at least two inches high and when your buyers tread on your gray carpets, make sure to tell them they were white once. Dirty dishes in the kitchen sink are fabulous - buyers hate a dirty kitchen.

When stepping into a room your visitors should feel like they're stepping into a grave. For this to happen all lights should be off and all windows covered. That way your home won't sell - unless the Addams family happen to come by.

Make sure that prospective buyers are pounced on by your dogs as soon as they walk in, and are greeted by stinky litter trays and hissing cats as soon as they make it past the dogs.

Stinky, sleazy bathrooms are a favorite with potential clients. So give your buyers a smelly joyride through your bathrooms and let them fill their eyes on the colorful mildew.

If you want to maintain and add to the grave-effect, keep your windows closed a week before show day, as nothing spells grave better than stale air. And no sane person wants to inhale fresh air.

Bring bugs in You can't really say you have done a good job at horrifying visitors until you have showed them a house full of bugs. Roaches, flies and spiders should be easy to get inside!

There are two sides to hell and you need to show your clients both. If it's cold outside turn off the heat and soon your house will be as cold as a grave or the North Pole. If on the other hand it's hot outside, turn the heat on and let the visitors melt away.

Do not lose sight of your visitors, not for a second Make them trip over you everywhere they turn, and slap their hands if they dare open a cabinet or a cupboard and just bore them with your 90-year old grandma's daily activities or your news from your dull aunt Jane.

By doing all this, you can be sure that no sane person will ever want to buy your house. A lot of home staging boils down to common sense. Buyers are more likely to show interest in a home that is well-kept and neat as a pin, so try to make a point of avoiding any of the above if selling your home is indeed what you want.




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